Your website is the front door to your business & the opportunity to make a superb first impression online. We purposely craft copy that's to your brand, key audiences & with your objectives in mind. Get in touch to chat about your next website project!
How we can help you with copywriting
We understand there is no ‘one size fits all’ for businesses, as you are different. We are all about discovering where your business is currently at, your needs, pain points and what your aspirations are. Chat to us we’d love to hear your story.
Weaving stories for success, crafting copy that connects. That’s our motto. In terms of how we can add value, see the following areas we can help you with so you can start ticking off those tasks that have fallen by the wayside, you don’t have time for, or isn’t your specialty.
You have a brand identity or a website in place you're proud of, now you're ready to reach your target audience and start building a strong connection with them through ongoing content.
Be instantly recognisable to your customers with a strong brand identity. Build connection between you and your customers and create consistency across channels.
A great experience working with Michelle and Craft 'n Connect. She was professional, delivered high quality work and was always up for a challenge. Highly recommended and look forward to working together again.
- Ian McLarenThrive Tech
Michelle has a knack of knowing the right questions to ask. She wrote copy for a brochure for a Cultural Intelligence programme I deliver and I'm very happy with the result! I highly recommend her approach and her work. She takes the time to understand her clients needs.
- Jackie MessamTauranga, NZ
Since a few months now Michelle has been my content writing Guru. She has been delivering utmost quality content for my clients with a detail for SEO. Looking forward to our next project!
- Max Sartal-SterlingSEO Consultant
Michelle at Craft 'n Connect has been great to work with, especially copy writing content with an SEO ranking focus for a client of ours - Electric Rider. Looking forward to more projects together.
- Jarryd AdamsJ B Adams
I highly recommend Craft 'n Connect. Michelle's experience and high level of empathy has allowed our copy to translate into way more conversions. It's refreshing to see content that isn't 'robotic' you often see written for Google.
- Jim MartinAlign Digital
I have had the pleasure of working with Michelle on more than one occasion both as a colleague and also later when I contracted her to write a PR article for me. Michelle is 100% reliable and works to tight deadlines. She has a wonderful interviewing ability, asks all the right questions, listens and knows how to write for the type of media that the article is intended. She also has wonderful skills in social media and website content management. I have no hesitation in recommending that you work with Michelle in your business!
- Alison HollierSabun
If I have to describe Michelle in one word, she is a wordsmith. She weaves magic into words and makes even the most boring topic come alive. Once we saw the work she did for our brands and the impact it created for our business, we started using her for all our client projects at Business Refinery. She is truly a pleasure to work with and does an amazing job at blogs, social media and website copywriting for our business. It's hard to find a copywriter but it's even harder to find a copywriter & an awesome human. I truly appreciate the work you do for us Michelle and I would highly recommend Michelle to any business looking to transform their brand and bring it to life.
Azriel D'souzaBusiness Refinery
Michelle did such an amazing job revising my website copy. Not only did she have a great turnaround time but her thoughtful edits were easy to understand and action! I really appreciated her prompt communication and would definitely recommended her services.
- Jess LowcherProfessional Photographer
Thank you for sending this, I love it and have shared it already. Please do thank Michelle for me, as she did a great job turning our conversation into a cohesive interview style article
- JC Chidiac Cultivation Bioengineering Ltd Colorado
I first met Michelle when I was consulting for ACG Education several years ago. Since Michelle started her own business, she became my go-to person when it comes to providing copywriting for my clients. Michelle exudes passion and finesse when crafting content, along with a wonderful personality.
- Max Sartal Caleum Digital, NZ