A selection of our work

Here’s a selection of our creative copy to demonstrate the range of projects, styles, mediums and industries we’ve been proud to work with.

Our projects can include the creation of a content strategy for businesses, fresh website copy, blog articles, brand messaging, social media copywriting or editorial writing.

We produce copy to reveal personality and stories, memorable taglines, through to research-based blogs and breaking down the jargon for our clients to ensure it’s customer-focused and attracts your ideal audience.

Enjoy perusing through our work and get in touch if you’re curious to learn more about us.

McKenzie & Co.

Transforming Land Into Opportunities

“It’s great to have an expert copywriter in your corner, with the rise of AI, I believe that audiences are becoming more aware and increasingly discerning about content. Michelle is able to understand a brand and what voice applies.”

Red Panda Womens Health Coaching

Holistic health coaching for women at every life stage

“It was important for me to find someone I liked, respected and trusted with this project. It has been such a relief to know that I could place this work in your hands knowing that you would come up with the words I couldn’t.”

Springbrook Foods

Masters of flavour, creating bespoke condiments and ingredients that will have your customers coming back for more.

“Michelle from Craft ‘n Connect was instrumental in launching our LinkedIn content marketing efforts.”

A2Z Print Solutions

A2Z Print Solutions are award-winning signage and print experts in Tauranga

Integral Print

A one-stop shop for print, design and signage services.

“You’re a star!! They loved the copy. “

Beauty Tribe

Luxury Hair & Makeup Stylists based in Tauranga, Bay of Plenty. A collective of creatives who are on a mission to make you feel confident on your special day.

“Would not hesitate to recommend their services to any business or individual.”

JK Signs

A local family-owned business renowned for quality signage, installation, print and design services.

“Would not hesitate to recommend their services to any business or individual. “

Osteria

A family-run Italian restaurant located in three New Zealand locations – Mount Maunganui, Matamata and Ohakune.

Bluelab

A global leader in the production of grower tools that support crop performance in the controlled environment agriculture market.

“Stylish copy that connects. Fast and on-point service. Recommended.”

BO STUDIO

A purpose-driven start-up passionate about improving the agriculture industry by enhancing user experiences of digital products within this sector.

“I wouldn’t be at the stage I am now and with such quality content if I hadn’t reached out to Craft ‘n Connect”